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A couple months ago [1] PriceWaterHouseCoopers (PwC) released a study concerning the perceived reputation of pharmaceutical companies… not exactly promising if you’re a pharm company.

PwC concluded that the sinking reputation of pharms is a serious threat to their long-term success.

Says Peter Claude of PwC:
“the public is questioning the industry’s motives and practices from sales and marketing to pricing to drug development.”

79% of those surveyed thought pharms were good corporate citizens in 1997. Six years later, that number dropped to 44%.

Folks believe the pharms are more concerned with profits than public health.

It would be interesting to compare this drop in pharm confidence to that of corporate America in general. I know confidence has decreased, tho I suspect not as much as the pharms.

But once again, who is the boss of you? How much control and power do you defer to ANY person or company whether for profit or not.